Recommended Resources


The Challenger SaleThe Challenger Sale

The Challenger Sale

Taking Control of the Customer Conversation


Matthew Dixon and Brent Adamson

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.

The Qualified Sales LeaderThe Qualified Sales Leader

The Qualified Sales Leader

Proven Lessons from a Five Time CRO


John McMahon

If you're a sales manager, or a rep wanting to be a sales manager, then you must read this book.

The Power of MomentsThe Power of Moments

The Power of Moments

Why Certain Experiences Have Extraordinary Impact


Chip Heath & Dan Heath

The New York Times best-selling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us - and how we can learn to create such extraordinary moments in our life and work.

Selling to the C-SuiteSelling to the C-Suite

Selling to the C-Suite

What Every Executive Wants You to Know About Successfully Selling to the Top


Nicholas A.C. Read & Stephen J. Bistritz

The classic guide to high-level selling. Updated with new insights from global executives.

The Jolt EffectThe Jolt Effect

The Jolt Effect

How High Performers Overcome Customer Indecision


Matthew Dixon & Ted McKenna

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more sales

Flip the ScriptFlip the Script

Flip the Script

Getting People to Think Your Idea Is Their Idea


Oren Klaff

Is there anything worse than a high-pressure salesperson pushing you to say "yes" (then sign on the dotted line) before you're ready? If there's one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it's that people are sick of being marketed and sold to. Most of all, they hate being told what to think. The more you push them, the more they resist.

The McKinsey WayThe McKinsey Way

The McKinsey Way

Using the Techniques of the World's Top Strategic Consultants to Help You and Your Business


Enterprise sellers would do well to learn the art of the consultative sale directly from the masters - McKinsey & Company. In THE MCKINSEY WAY, former McKinsey associate Ethan Rasiel lifts the veil to show you how the secretive McKinsey works its magic, and helps you emulate the firm's well-honed practices in problem solving, communication, and management.

Tech and Tools



Stop Being Ignored by Your Prospects

Supercharge your ABM with creative outreach tailored for technology executives. Hyperpersonal novel digital and direct mail experiences - not boring gifts & swag.

Deal Doc

Deal Doc

Reliable Deal Health Diagnosis

Unlock Your Sales Potential with DealDoc - The Ultimate Sales Opportunity Inspection Tool. Discover hidden gaps in your deals, get expert coaching to close them, and collaborate with your team for better results.



Org Charts for Sales

Visualize business contacts. Document organizational structure. Understand the circles of influence

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